The Genre of “Thrillumentary” Turns Out to Still be in High Demand!
The “Thrillumentary” genre is alive and well and offers new opportunities for emerging filmmakers as an effective manner for getting out your own personal message or that of your client. There are currently many streaming sites out there that allow you to charge customers money to see your thrillumentary. And more and more streaming services like this are being added all the time! But the question arises as to how do you create video content that both entertains and gets out your thoughts and feelings about a hot button issue or becomes a means of your client widening the number of eyes in conjunction with marketing their business?
The Tightrope of Having Advertisers Subsidizing Your
First off, if your goal of making a thrillumentary as a means of helping a client to promote their business, you are walking a tightrope. Step by step gets you closer and closer to your destination, but as small a thing as a slight misstep can cause a project to be derailed. If the perception is that the thrillumentary you are making has only one goal which is to promote something, people will likely lose interest in it quickly. You have at least two ways to face this problem. One is to keep the commercial content away from the thrillumentary story content. Think the old days of television having commercials running in-between the featured programing. The sponsors are seeking the audience that will be attracted to your Thrilllumentary. But aside from that, nary a mix be made. That is the first solution.
Product Placement, Good or Bad
The second solution is to give in to the concept of “product placement.” How? By calling your thrillumentary what it is: one long commercial! If you craft the storyline properly with a little sly wink to convey that you are selling while entertaining, you can make the viewer become an ally in the process. But this is not always easy to do in terms of being clever about the advertising process. If you do not meld story with advertising in a compelling way, you could lose viewers. But do not rule out “Breaking the 4th wall.” Test your concept with family, friends, and collaborators. They may give you constructive criticism. Or maybe not. Either way product placement used to facilitate the making of your Thrillumentary is worth at least looking in to.
As our regular readers known, the mission of Thrillumentary is to engage in a movie process experiment inspired by the frugal working process of the classic cult movie, “Night of the Living Dead” made in 1968 made with virtually no budget yet went on to be a great success. One might think that the filmmakers of “Night of the Living Dead” were just lucky. Which begs the question “Can you consciously make luck happen in your own life?”
A Crew of One
To clarify, our original Thrillumentary mission was to document on a daily basis our own evolving online course. This resulted in an ever-increasing web blueprint of installments or lessons on how to engage in a “no budget” feature film venture. The way it worked was that others got to follow along on the internet with developing their own motion pictures mimicking the steps we were taking. This occurred weekly, over a period of around a year and a half. Our thesis was that with new technology is was possible to make a feature length picture with a crew of just one person (other than the actors involved). We also were advocates for the use of phones as a resource for providing a means of shooting your digital motion picture as well as to edit and market it.
Trying Something New
But now that this productive cinematic experiment is behind us, we feel prompted to explore new projects such as how to create your own luck. Like anything it takes practice to achieve being able to learn how to frame disruptions as a chance to try something new.
Thrillumentary as a genre can often represents the frightening side of humanity, but today, December 18 is “International Migrants Day” is hopefully a celebration of light. We go inward over the scary and frightening ordeals that over 271,000,000 migrants bravely face when constructing their new existence, coming from all over the world. Migrants make the transition in the hopes of having a new beginning.
They make their way trying to find safety and a chance of living the American Dream. Often when coming to our country migrants are attempting to leave behind discrimination and prejudice from their former country.
A Better Way
International Migrant’s Day honors and brings into focus the rights of all migrant workers and members of their families to seek comfort and a better way. International Migrants Day 2020, this year’s theme is “Reimagining Human Mobility.”
As some of you know we embarked on a project we called “Thrillumentary” that was a thriller done in a documentary style. The goal of the undertaking was to show that a movie could be made by just one person and whatever actors were involved. In many ways it was similar to being a solopreneur who is someone who has a home business that is run and fulfilled by just one individual.
Industries that Require In-Person Exchanges
It can be a painful and scary process seeking out customers for your Home Business, especially with the ups and downs we are experiencing in the USA today. Questions arise such as how you will weather the storm, especially for those who have businesses that can only bring in revenue through meeting with clients in person and not via digital means.
It is Time to Digitally Transform Before It is Too Late
The businesses that have done the best in our current economy and period of uncertainty, are companies that can do their marketing and delivery predominately online. It is recommended that to survive, those entrepreneurial ventures that rely on being in the same room as client, figure out a way to “digitally transform” their enterprise, adding at least one or more digital components.
Getting Trapped in Keyword Mania
The USA has its own unique way of creating and implementing online strategies to get results. The result that is often sought is to sell something. But this is even more difficult to do with all that is going on. Plus, a tremendous amount of money can be spent trying to figure out the best keywords to use to capture the kind of client you need.
If you have been following this blog for any length of time then you know we are, on an ongoing basis, seeking to build a technique. Here are some thoughts we have had about this lately.
What is a technique anyway?
Some define it as:
“…a way of carrying out a particular task, especially the execution or performance of an artistic work or a scientific procedure.”
This sounds very much like what we are doing with this eBook.
Let’s break it down.
“…A way of carrying out a particular task…”
Yes, we are doing that, our task is showing a method of becoming a billionaire.
…especially the execution or performance of an artistic work or a scientific procedure…
This works also. The reason we are calling this a “Technique” rather than a “System” or other term is because the execution of it is both the performance of an artistic work as well as is a scientific procedure.
Filmmaking, including the “Thrillumentary” style, can be a great tool for marketing and there is no reason to feel bad about using it. I know I, in my previous life as a filmmaker, would have feelings of guilt whenever I would use the medium to generate responses in an audience, especially if the result intended was to make those watching purchase a product or service.
I know the concept of the “evils of advertising” doesn’t resonate with all of you reading this. In my case I had this belief for a long time because my hippie parents told me so. Especially my my mother who, before remotes, had a volume on and off plug in device built for our TV. She She also had made a box-like structure that the television would sit in, with curtains that could be closed so between viewings we would not think about media.
Action of Various Kinds
And now all these years later I am ironically a media marketer, not so much of social media, but of the creative mediums that come together for the purpose of entertaining an audience culminating in a call to action to buy something or take some kind of action of various kinds.
All in Good Taste?
My former hippie parents ultimately changed their tune. My father before he passed away, encouraged me to become a used car salesman while my PHD mother, who is still living, likes the idea of using media to to prompt someone to do something. Such as getting more students for the spiritual classes she teaches. All in good taste of course.
You can always get in touch with us for more info on our consulting and digital goods. Or for whatever reason.
As many of you know from reading this blog, Thrillumentary is a genre that is part thriller and part documentary and is a process that was documented with our online course with new installments daily. We received flack from some who thought we should never take it down from the internet. The reason we removed is was because the experiment had proved successful and was now over.
That’s why I am writing this now. To let you know we greatly appreciate your interest in the course, but it was intended as a way to document daily a few hours that were put toward making a feature film. And some of you followed along with participants as far off as Australia.
It was never intended to stay up. We knew that once the two years or so were completed, it was time to dismantle. But fear not, we have some more educational materials to be made available in the near future.
Doing a multimedia experiment like the one we did with the help of information given to us by Judith O’Dea, got old school at times.
A question we get asked frequently is:
“Did you really interview Judith O’Dea fore before you did the Thrillumentary Movie Experiment?”
Our answer is, “Yes of course.” And Ms. O’Dea gave us some very valuable information about the inner workings of this extremely low budget production. Judith O’ea played Barbara in the original 1968 version of “Night of the Living Dead.” The original “Night of the Living Dead” was one of the most successful indie horror films of all times.
One Person is All it Took
We never, in our wildest dreams, believed that one day we really would do the two year experiment known by some by its secret name: “The MultiMedia Moviemaking and Matrix Methodology.” In this experiment, other than the actors in front of the camera, there was only one person who had to wear the hat for all the roles both involving the camera and behind-the-scenes.
You have likely heard that your right brain holds the key to your creativity and the arts, while your left side of your brain is more focused on logic, science and mathematics. Truth be told, both have everything to do with BOTH sides of your brain.
Right Needs Left
You need both sides to create and innovate. Creating can include composing an opera for example. But did you know that music is all about numbers, which are located in your left brain?
You Have the Tools
Going forward, don’t ever worry that you are not creative enough, because you are. And with it you are using both your right and left brain. You have the tools to do what you want.
It’s a horror film of sort. The kind where a disease is spread or could spread unless something is done about it. Of course, at this point the disease has spread and many of us are in lockdown.
For some being in quarantined makes them feel caged. There is a strong desire to go outside as well as a fear of doing so. And that fear is justified. It is unknown what will happen if you mingle with people at the social distancing of 6 feet with a mask on.
Caged Versus Death
Scary movies often have scary villain who are out to find and kill people. We are living that scary movie right now, only instead of being pursued by zombies we are being chased by COVID-19. Should we venture out or stay inside and feel caged?